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Level 1: Foundational 4.6
Digital Marketing Essentials
Master the core channels and strategies that drive growth online.
1 videos 4 readings 10 quiz Qs 3 hours
JO
James Okonkwo
Course instructor
4 Modules
Video + text + quiz each
6 Points
Verified certificate
218+ Enrolled
72% completion
No sign-up needed for Module 1
What you'll learn
Build a digital marketing strategy from scratch
Run effective social media and paid ad campaigns
Measure results using core marketing metrics
Optimize content for search engines
Course content
4 modules · 3 hours1
Introduction to Digital Marketing
30 min
Video lesson Written guide 3 quiz questions
2
SEO & Content Marketing Fundamentals
50 min
Written guide 2 quiz questions
3
Social Media & Paid Advertising
45 min
Written guide 2 quiz questions
4
Final Assessment
25 min
Written guide 3 quiz questions
Why take this course
Learn fast
Bite-sized modules you finish in one sitting
Track progress
See exactly how far you have come
Verified cert
Shareable proof of your achievement
Expert-led
Created by working professionals
Skills you'll build
SEO FundamentalsContent StrategySocial Media AdvertisingCampaign Analytics
How each module works
Watch
Short video lesson from the instructor covering key concepts.
Read & explore
Detailed guide with examples and real-world case studies.
Quiz & advance
Test yourself. Score 70% or higher to unlock the next module.